Transforming the future. Together.
Our mission is to empower positive change by designing and developing products that address critical challenges in environmental sustainability, conservation, and the overall well-being of the planet and humankind.
We're committed to crafting solutions that transform lives and safeguard our planet. With a focus on green, blue, medical, wellness, and veterinary technologies, we're dedicated to enhancing sustainability, restoring ecosystems, protecting species, enabling research and enriching communities.
We Create Differently
By connecting the technology dots, we inspire a harmonious coexistence between humanity and the natural world, while establishing a legacy of environmental stewardship for future generations.
Terri Smith
CEO & Founder
My Story:
In the beating heart of Silicon Valley, my journey transcends mere career milestones—it's a convergence of passion, expertise, and an unyielding commitment to catalyze change. As a seasoned product design and development executive, my trajectory has been marked by a relentless pursuit of innovation across an array of industries—from medical devices and biotechnology to world class consumer electronics.
Yet, beneath the surface of corporate boardrooms, design studios, engineering labs and manufacturing floors lies a profound connection to the ocean—an affinity born of countless dives into its depths. With each descent, I bore witness to the mesmerizing beauty of marine life, juxtaposed against the disheartening spectacle of plastic pollution suffocating fragile ecosystems.
This awakening catalyzed a profound shift—a convergence of my engineering prowess with an unwavering passion for marine conservation. Drawing from my extensive experience in product development, I embarked on a mission to harness innovation as a force for environmental stewardship. From pioneering medical technologies to founding Tiburon Product Development, my work is guided by a singular vision: to create a world where humans and wildlife flourish harmoniously.
My commitment extends beyond the confines of the engineering laboratory. As an advocate for marine conservation, I am deeply engaged in the preservation of our oceans and the protection of iconic species like sharks and pinnipeds. Through the lens of underwater photography, I strive to capture the ethereal beauty of the ocean while shedding light on the urgent need for action against plastic pollution.
With every click of the camera, I endeavor to inspire others to join me in this crusade—to leverage their talents and resources in service of a more sustainable future. For me, this is not merely a profession, but a calling—an unwavering dedication to leveraging design, engineering, and innovation to safeguard our planet for generations to come.
As I stand at the intersection of engineering, leadership, and marine conservation, I am propelled by a singular purpose: to leave a legacy of positive change—a testament to the transformative power of passion, ingenuity, and unwavering resolve. With every innovation, every photograph, and every action, I am charting a course towards a healthier, more sustainable world—for all living beings.